Dietrich Mateschitz, co-owner of Red Bull and the fifty-first wealthiest person in the world, has accomplished much throughout his life.
Dietrich’s death was officially announced on October 22. Many were shocked by his untimely death, prompting reflections on the impact he made.
The employees of Red Bull were informed of his death before the news was released to the general public.
Who was Dietrich Mateschitz?
Dietrich was a businessman and the co-owner of Red Bull. He co-founded the energy drink back in 1987, as per Forbes.
Before becoming the mastermind behind Red Bull, Dietrich worked as a marketing executive for German consumer products company Blendax. While working in his job, Dietrich decided to try something new and partnered with Thai businessman Chaleo Yoovidhya.
Together, they co-founded Red Bull. Through their clever marketing strategy, Red Bull became one of the most well-known brands in the world.
To date, the company has invested in several projects and still holds a good place in the minds of the people.
What’s his net worth?
Dietrich has an estimated net worth of $27.4 billion and is the 51st richest person in the world as per the Forbes list.
Since its inception, Red Bull has been doing extremely well by selling several cans all over the world.
As per the website, the brand sold 9.8 billion cans worldwide in 2021. To add to this, Dietrich also had a stake in two racing teams worth more than $350 million, Red Bull Racing and Toro Rosso.
The company has sponsored several events and has helped Dietrich’s net worth grow over the years.
In a statement, Red Bull team principal, Christian Horner said: “It is with great sadness that we learned of Dietrich’s death. He was an incredible man and he loved Formula One. We owe him a great deal as a team, and what he would want more than anything is to see his two cars go out in qualifying today. My thoughts are with his family.”
As of now, the cause of death has not been revealed. He was 78 at the time of his death.