As the most followed individual on YouTube, hundreds of millions of eyes are always on MrBeast. But a secret video is making the rounds online and there’s only one way to view it.
American YouTuber, real name Jimmy Donaldson, currently has more than 159 million subscribers on the video-sharing platform. His subscriber count goes up on the daily, the figure up by eight million since one month ago. The YouTuber’s subscriber count soared after followers started re-posting MrBeast on Instagram.
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If you’ve caught wind of a secret merch video made by MrBeast and are wondering how to join in the fun, here’s what you need to know.
MrBeast announces secret video cost $1m to make
YouTube celebrity MrBeast posted his latest video on Saturday, June 10. Always known for splashing the cash on his videos, the latest sees MrBeast testing out $1 yachts against $1 million and $1 billion yachts.
“We filmed a secret MrBeast video that will never be uploaded to YouTube,” Jimmy tells viewers towards the end of the yacht episode.
How to watch MrBeast’s secret merch video
There’s only one way to watch MrBeast’s new video and that is by purchasing one of the YouTuber’s Feastables products.
“The only way you can watch this video is by buying a Feastables product within the next 30 days and scanning the QR code on the back,” Jimmy explains.
If you’re thinking that you can just walk into a store to scan the Feastables QR code, the MrBeast team is already a few steps ahead. Reports claim that you need to include proof of purchase with your QR code scan to access the secret content.
So, for anyone hoping to find where to watch the video online, you’ll need to make a Feastables purchase first. That means it won’t pop up on YouTube, Twitter, Reddit, or any other place you can access video content on social media.
Where to buy Feastables
You might want to rush if you’re hoping to catch the secret video before it expires. The video will become unavailable the second week of July.
If you make a Feastables purchase through the website, your proof of purchase will already be logged and you will be able to watch the video immediately. If you purchase in-store, you will have to upload your receipt to the Feastables website.
This “great marketing strategy” has earned MrBeast and his team props and rounds of applause as they gain new Feastables fans.